Personalized 1-on-1 financial coaching

As a consumer packaged goods (CPG) entrepreneur, maintaining precise financial oversight is akin to navigating a complex landscape filled with intricate details, regulatory requirements, and investor expectations. Balancing revenue streams, managing expenses, and satisfying both investors and tax authorities can be daunting. However, by meticulously designing your Profit & Loss (P&L) statements and understanding the nuances of different accounting methods, you can gain unparalleled control over your financials and drive your business toward sustained success.

Running a successful CPG brand requires more than just a great product. It demands a deep understanding of your financials, a keen eye for optimizing resources, and the ability to make data-driven decisions. While many CPG founders come from product-focused backgrounds, mastering your financial strategy is what truly unlocks sustainable growth. This comprehensive guide, based on insights from a recent myPocketCFO webinar, will delve into the core financial principles and actionable tactics every CPG founder needs to know.

B.T.R. NATION [https://www.btrnation.com/] is a woman-owned California-based snack company that has been in business for 3.5 years. With just 2 full-time employees, this dynamic startup is dedicated to providing healthier snack options. Despite its small size, this powerhouse CPG business has made significant strides in the food and beverage industry.